Conclusions: 35+ Facts, Statistics, Data, Stats – 2023

By Jodie Morgan

| Updated:

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This is a complete list of up-to-date statistics. Discover everything you need to know about (formerly We Crochet) – essential info, growth figures, revenue, percentages, demographics, and more! Statistics & Crochet Stats Feat Img

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Here’s a breakdown of everything you’ll find out about on this page of WeCrochet statistics:

Table Of Contents Site Statistics & We Crochet Statistics, Figures, Crochet Trends, Stats & Data Essential Company Info & Features – We Crochet Company Facts & Research Report

Screenshot Of The Homepage

Here are some essential We Crochet company facts in this profile. Key Details

Company Name

Founded By

Sara Dudek, Heather Mann, Camden Hil

Founded On

Established Fall 2019


Vancouver, WA, USA

No. Employees


Company Age

3 Years

Company Type


Primary Industry

Fiber Arts Retail

Other Industries


Key Products

Yarn, Crochet Hooks

Target Audience


Annual Revenue


Market Share



Crochet® &

SIC Code





Phone Number







Ravelry Group



How does work? works by offering features like a searchable database of yarn, tools, kits, books, and patterns available to purchase. They also have the wecrochet podcast on the craft, and the formerly named WeCrochet’s blog.

Social Media Statistics

As of Feb 2023, has 24,845 followers on Facebook, 125,003 followers on Instagram, 1000+ followers on Pinterest, 677 followers on Twitter, 946 Ravelry group members, and 2.25k+ subscribers on YouTube. The hashtag #wecrochet has 5000+ posts on Facebook, and 34,445 posts on Instagram.

Crochet Stats – Products Statistics

Products On By Type

As of Feb 2023, has products for sale on their site.

Of those, are 96 yarns, 85 are books, 2,217 are patterns, 177 are tools, and 28 are crochet hooks.

Products On

So yarn accounts for % of all their products, books account for %, patterns account for %, tools account for %, and crochet hooks account for %. Search Insights & Trends

As of January 2023, the site has received 270.9K unique visits. (SimilarWeb) Search Insights

Domain Rating


URL Rating


Av. Monthly Traffic


Google Trends – Search Interest Over Time (2007 – 2022)

Search Interest In Over Time

In 2019, it experienced a surge of popularity. In Jul 2022, it reached its peak. (Google Trends)

Search Interest Growth Over The Past 15 Years (2008-2023) Growth Over The Past 15 Years

Over the past fifteen years (2008-2023) it has experienced a 2400% increase in growth.

Search Interest Growth In The Crochet Industry Over The Past 10 Years (2013-2023) Growth Over The Past 10 Years

Over the past ten years (2013-2023) it has experienced a 400% increase in growth.

Search Interest Growth For WeCrochet/ Over The Past 5 Years (2019-2023) Growth Over The Past 5 Years

Over the past five years (2019-2023) it has experienced an 566% increase in growth.

Search Interest Growth Over The Past 2 Years (2021-2023) Growth Over The Past 2 Years

Over the past two years (2021-2023) it has experienced a 78% increase in growth.

Search Interest Growth Over The Past Year (2022-2023) Growth Over The Past Year

Over the past year (2022-2023) it has experienced a 55% increase in growth.

Search Interest Growth Over The Past 6 Months (Sep 2022-Feb 2023) Growth Over The Past 6 Months

Over the past year (Sep 2022-Feb 2023) it has experienced a 107% increase in growth.

Search Interest Growth Over The Past 3 Months (Dec 2022-Feb 2023) Growth Over The Past 3 Months

Over the past year (Dec 2022-Feb 2023) it has experienced a 92% increase in growth.

Google Trends – Global Search Interest By Region

Global Search Interest In
Search Interest In By Country

The countries highlighted in the darkest shade of blue are the ones where it’s most popular, and the ones in gray show where there’s not enough data to record.

Here are the top 7 countries.

  1. Philippines
  2. Australia
  3. Canada
  4. United States
  5. United Kingdom
  6. France
  7. India

Pin For Later Statistics Pin Pattern Statistics

Screenshot Of The Crochet.Com Patterns Page

Crochet stats – as of January 2023, there are 2,217 crochet patterns available on

Popular Types Of Patterns On

Popular Types Of Crochet Patterns on

Popular Types Of Patterns On

Home Decor

541 Patterns


323 Patterns


225 Patterns


207 Patterns


199 Patterns


160 Patterns


99 Patterns


95 Patterns

Tank Tops

90 Patterns


59 Patterns

What Is The Most Popular Pattern On

As of January 2023, the most popular pattern is the Arizona Sweater Dress by Briana K Designs.

Pattern Availability On

Pattern Availability -

On, 79.2% of their patterns are paid, and 20.8% are free.

Patterns By Skill Level On

Patterns By Skill Level -

On, 86.3% of their patterns are intermediate, and 13.7% are beginner-level. Yarn Statistics

Screenshot Of The Yarn Page

What types of yarns do have? has undyed yarns, eco-friendly yarns, feltable yarns, hand-dyed yarns, OEKO-TEX certified yarns, roving yarns, self-striping yarns, and tweed yarns.

Most Common Yarn Fibers On

Most Common Yarn Fibers -

Most Common Yarn Fibers On















Yarn Families On Statistics

On, there are 27 yarn families. (Yarn families are groups of yarns that share a fiber makeup.)

They are Aloft, Alpaca Cloud, Billow, Brava, Capra & Capretta, Chroma, City Tweed, Comfy, CotLin, Curio, Dishie, Galileo, Gloss, Hawthorne, Heatherly, High Desert, Lindy Chain, Luminance, Mighty Stitch, Mill House, Muse, Palette, Shine, Simply Yarns, Snuggle Puff, Stroll, Swish, Tuff Puff, Twill, Upcycle Yarns, Wonderfluff, and Wool of the Andes.

Top 10 Yarn Families On

Here are the ten most common ones, based on the amount of individual yarns in each family.

  1. Wool Of The Andes – 8 Yarns
  2. Brava – 8 Yarns
  3. Stroll – 5 Yarns
  4. Hawthorne – 4 Yarns
  5. High Desert – 4 Yarns
  6. Dishie – 4 Yarns
  7. Chroma – 4 Yarns
  8. Swish – 3 Yarns
  9. Gloss – 3 Yarns
  10. Comfy – 3 Yarns

Most Common Yarn Weights On

Most Common Yarn Weights -

Most Common Yarn Weights On













Super Bulky


Most Common Yarn Colors On

Most Common Yarn Colors -

Most Common Yarn Colors On





















Most Popular Yarns On

Top 10 Most Popular Yarns On

Most Expensive Yarns On

Top 10 Most Expensive Yarns On

Here are the ten most expensive yarns on

  1. High Desert Sport – (Fiber Content: 100% American Wool)
  2. Wonderfluff Ombré – (Fiber Content: 70% Baby Alpaca, 7% Merino Wool, 23% Nylon)
  3. Alla Prima – (Fiber Content: 100% Merino Wool)
  4. Muse Worsted – (Fiber Content: 100% Superwash Merino Wool)
  5. High Desert Worsted – (Fiber Content: 100% American Wool)
  6. Luminance Lace – (Fiber Content: 100% Mulberry Silk)
  7. Hawthorne Fingering – (Fiber Content: 80% Fine Superwash Highland Wool, 20% Nylon)
  8. Stroll Tonal – (Fiber Content: 75% Fine Superwash Merino Wool, 25% Nylon)
  9. Chroma Fingering – (Fiber Content: 70% Superwash Wool, 30% Nylon)
  10. Provincial Tweed – (Fiber Content: 80% Fine Superwash Highland Wool, 20% Donegal Tweed)

Cheapest Yarns On

Top 10 Cheapest Yarns On

Here are the ten cheapest yarns on

  1. Dishie – (Fiber Content: 100% Cotton)
  2. Wool of the Andes Sport – (Fiber Content: 100% Peruvian Highland Wool)
  3. Brava Bulky – (Fiber Content: 100% Premium Acrylic)
  4. Memento Pima Cotton – (Fiber Content: 100% Pima Cotton)
  5. Shine Worsted – (Fiber Content: 60% Pima Cotton, 40% Modal)
  6. Comfy Fingering – (Fiber Content: 75% Pima Cotton, 25% Acrylic)
  7. Curio #3 – (Fiber Content: 100% Mercerized Cotton)
  8. Palette – (Fiber Content: 100% Peruvian Highland Wool)
  9. CotLin – (Fiber Content: 70% Tanguis Cotton, 30% Linen)
  10. Mighty Stitch – (Fiber Content: 80% Acrylic 20% Superwash Wool)

FAQs About

Screenshot Of The Support Page

Where Is Located? is in the state of Washington, in the USA.

What Is is a company that provides knitting and crocheting supplies like yarns, needles, and hooks. is known for their warm, friendly customer service.

Who Owns is privately owned and operates as a subsidiary of the Crafts Americana Group, Inc. That parent company also owns Knit Picks and other craft companies.

Where Does Ship From? ships from the USA.

Is A Social Networking Site?

No, is an ecommerce site with tools, patterns, tutorials, and resources for crocheters.

Are There Any Free Patterns On

Yes, offers free patterns. However, you need an account to download them.

How Does Make Money? makes money by selling crochet patterns and tools. They also have an affiliate program where people promote their products and earn a commission for each sale.

Is A Good Brand?

Yes, is a well-regarded brand in the crochet community known for offering high-quality and affordable products.

Is Safe To Buy From?

Yes, is a reputable website. They have a wide range, and their patterns are created by experienced crochet designers. The website is secure. As always, read the reviews.

Is Ethical?

They pride themselves on paying their suppliers and employees fairly, and using sustainable and responsibly sourced fiber. is involved in every aspect of the yarn-making process. The team selects fiber content, colors, twist, ply, weight, and dyeing techniques to produce high-quality yarns at affordable prices. sources directly from textile manufacturers that meet their high standards.

They have partnerships with mills that have certifications like the Responsible Alpaca Standard and the Responsible Wool Standard, which ensure animal welfare and sustainable land management.

How Long Does Take To Ship?

Items from take 8-14 business days on average to ship.

Where Does Ship From? ships from the USA.

Where Is Yarn Made? yarns are made in many locations, including China, Peru, and Italy. The company sources its yarns from mills around the world and works closely with suppliers.

Is Yarn Sold In Stores?

No, yarn isn’t sold in stores. It’s only available from their website.

Who Is The Parent Company Of

The parent company of is the Crafts Americana Group, Inc.

How Do I Contact The Customer Service Team?

You contact the customer service team by email or telephone.

How To Use

To use, use the filters in the product categories like yarn, crochet hooks, or patterns to find what you want to buy, and contact their support team if you need help.

How To Request A Donation From

To request a donation from, contact their customer service department.

When Does Have Sales? has sales throughout the year. To stay informed, sign up for their email newsletter.

Where Can I View the Catalog?

To view the catalog, visit the website and click on the different product categories. The catalog is available in print form too.

What Is The Affiliate Program?

The Affiliate Program is a way for people to earn a commission by promoting products. Affiliates earn a percentage of sales made through their links. For more information and to apply, visit the Affiliate Program page.

How Can I Check The Status Of My Order?

To check the status of a order, log in to your account on the website and view your order history. The status of each order is displayed.

What Is The Return Policy? offers returns on unused and unopened products within 90 days of purchase. Contact for more info.

What Is The Warranty Policy? offers a warranty on defects in its products. If a product is defective, they will replace it or offer a full refund at their discretion. If you receive a defective product, contact their customer service. Note that the warranty policy is subject to change.

How Do I Cancel My Order?

To cancel a order:

  1. Log in to your account on the website.
  2. Find the order you want to cancel in your order history.
  3. Click on the order number and look for a “Cancel Order” button. Click it.
  4. If the order has already been shipped, contact customer service for help.
  5. If the cancellation is successful, you’ll receive a confirmation email.

Is There An Official App?

Currently, there’s no official mobile app, but you can access the website on mobile. Here’s a screenshot of what it looks like. on Mobile

Is Down?

No, usually isn’t down, but if it is for you, use this site to check.

Where Is The Privacy Policy?

The privacy policy is here.

Where Can I Find Reviews Of By Crocheters?

You can find verified reviews of on Trustpilot.

Conclusion provides valuable insights into the crafting community. These We Crochet statistics show the platform’s impact on the industry, and it’ll be interesting to see how it evolves in the future.

A crochet-specific online store is vital in the fiber arts industry. For example, in one study, seventy-six percent of respondents who say they have health challenges answered crochet helps them cope.

Which stat surprised you the most? Or maybe there’s a statistic I overlooked. (Whoops!) Please tell me by leaving a comment below.

About The Author

Jodie Morgan From Knit Like Granny

Jodie Morgan (Author & Founder) | Lives In: Regional Australia

Author: Jodie Morgan is a passionate knitter and blogger with 40+ years of experience currently living in regional Australia. Taught by her mother and wonderful grandmother “Mama”, she fell in love with crafting from a young age. When she’s not knitting, you’ll find her enjoying a cup of coffee with cream, or sharing helpful resources and tips with the online knitting community. Get to know Jodie and the team on our meet the team page.

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