Knit Picks Knowledge! 31+ Statistics, Insights & Trends For 2023

By Jodie Morgan | Updated: | Published:

This is a complete list of up-to-date Knit Picks statistics. Discover everything you need to know about Knit Picks – essential info, growth figures, revenue, demographics, and more!

Knit Picks Statistics Feat Img

Here’s a breakdown of everything you’ll find out about on this page:

Table Of Contents

Knit Picks Site Statistics & Data

Knit Picks Essential Company Info

Screenshot Of The Knit Picks Homepage
Screenshot Of The Knit Picks Homepage

Knit Picks Key Details & Stats

Company Name

Knit Picks

Founded By

Bob Petkun, Kelley Petkun

Founded On

Early 2002

Headquarters

Vancouver, WA, USA

No. Employees

16

Company Age

21 Years

Company Type

Subsidiary

Primary Industry

Online Retail

Other Industries

Ecommerce, Arts & Crafts

Key Products

Yarn, Knitting Needles

Target Audience

Knitters

Annual Revenue

<$5M

Market Share

N/A

Trademarks

KnitPicks & KnitPicks.com

SIC Code

2269

NAICS Code

313

Email

customerservice@knitpicks.com

Phone Number

800-574-1323

Website

Facebook

Pinterest

Instagram

Twitter

YouTube

Podcast

Blog

How does Knit Picks work? Knit Picks works by offering features like a searchable database of almost anything knitting-related, like yarn, tools, kits, books, and patterns available to purchase.

Knit Picks is sometimes mispelled as “Knit Pick.”

Screenshot Of The Knit Picks About Page
Screenshot Of The Knit Picks Commitment
Screenshot Of The Knit Picks Commitment
KnitPicks Meet The Team
Screenshot Of The Knit Picks Team

Social Media Statistics

As of Feb 2023, Knit Picks has 332,594 followers on Facebook, 250,006 followers on Instagram, 75,000 followers on Pinterest, 32,533 followers on Twitter, and 128,000+ subscribers on YouTube.

The hashtag #knitpicks has 34,000+ posts on Facebook, and 276,861 posts on Instagram.

Knitting Stats: Knit Picks Products Statistics

Products On Knit Picks By Type

As of Feb 2023, Knit Picks has 4,750 products for sale on their site.

Of those, 167 are yarns, 108 are books, 4,034 are patterns, 358 are tools, and 83 are knitting needles.

Products On Knit Picks

So yarn accounts for 3.5% of all their products, books account for 2.3%, patterns account for 84.9%, tools account for 7.5%, and knitting needles account for 1.7%.

Knit Picks Search Insights & Trends

As of January 2023, the site has received 793.7K unique visits. (SimilarWeb)

Knit Picks Search Insights

Domain Rating

70

URL Rating

28

Av. Monthly Traffic

114K

Google Trends – Search Interest Over Time (2007 – 2022)

Search Interest In Knit Picks Over Time

In 2009, it experienced a surge of popularity. In 2014, it reached its peak.

Search Interest Growth For Over The Past 15 Years (2008-2023)

Knit Picks Growth Over The Past 15 Years

Over the past fifteen years (2008-2023) it has experienced a 49% decrease in growth.

Search Interest Growth Over The Past 10 Years (2013-2023)

Knit Picks Growth Over The Past 10 Years

Over the past ten years (2013-2023) it has experienced a 51% decrease in growth.

Search Interest Growth Over The Past 5 Years (2019-2023)

Knit Picks Growth Over The Past 5 Years

Over the past five years (2019-2023) it has experienced an 8% increase in growth.

Search Interest Growth Over The Past 2 Years (2021-2023)

Knit Picks Growth Over The Past 2 Years

Over the past two years (2021-2023) it has experienced a 12% decrease in growth.

Search Interest Growth Over The Past Year (2022-2023)

Knit Picks Growth Over The Past Year

Over the past year (2022-2023) it has experienced a 12% decrease in growth.

Search Interest Growth Over The Past 6 Months (Sep 2022-Feb 2023)

Knit Picks Growth Over The Past 6 Months

Over the past year (Sep 2022-Feb 2023) it has experienced a 35% increase in growth.

Search Interest Growth Over The Past 3 Months (Dec 2022-Feb 2023)

Knit Picks Growth Over The Past 3 Months

Over the past year (Dec 2022-Feb 2023) it has experienced an 8% increase in growth.

Google Trends – Global Search Interest By Region

Global Search Interest In Knit Picks
Search Interest In Knit Picks By Country

The countries highlighted in the darkest shade of blue are the ones where it’s most popular, and the ones in gray show where there’s not enough data to record. Here are the top 5 countries.

  1. Canada
  2. United States
  3. Australia
  4. United Kingdom
  5. Germany

Pin For Later

Knit Picks Statistics Pin

Knit Picks Pattern Statistics

Screenshot Of The Knit Picks Patterns Page

As of January 2023, there are 4,034 knitting patterns available on Knit Picks.

Popular Types Of Patterns On Knit Picks

Popular Types Of Patterns On Knit Picks

Popular Types Of Knitting Patterns On Knit Picks

Home Decor

708 Patterns

Hats

585 Patterns

Scarves

551 Patterns

Shawls

544 Patterns

Sweaters/Sweater

508 Patterns

Socks

284 Patterns

Blankets

235 Patterns

Gloves

205 Patterns

Cardigans

182 Patterns

Toys

95 Patterns

What Is The Most Popular Pattern On Knit Picks?

As of January 2023, the most popular Knit Picks pattern is Worsted Socks by Kerin Dimeler-Laurence. For many a person who’s an intermediate knitter, socks are a perfect way to practice their skills.

Pattern Availablity On Knit Picks

Pattern Availability - Knit Picks

On Knit Picks, 81.9% of their patterns are paid, and 18.1% are free.

Patterns By Skill Level On Knit Picks

Patterns By Skill Level - Knit Picks

On Knit Picks, 85.2% of their patterns are intermediate, 8.8% are beginner-level, and 6% are advanced.

Knit Picks Yarn Statistics

Screenshot Of The Knit Picks Yarn Page
Screenshot Of The Knit Picks Yarn Page

What types of yarns do Knit Picks have? Knit Picks has undyed yarns, eco-friendly yarns, feltable yarns, hand-dyed yarns, OEKO-TEX certified yarns, roving yarns, self-striping yarns, and tweed yarns.

There’s a lot of options and skeins to choose from for your next project.

Most Common Yarn Fibers On Knit Picks

Most Common Yarn Fibers - Knit Picks

Most Common Yarn Fibers On Knit Picks

Wool

45.1%

Nylon

12.1%

Cotton

11.6%

Alpaca

10.7%

Acrylic

9.8%

Silk

5.8%

Other

4.9%

Yarn Families On Knit Picks Statistics

On Knit Picks, there are 21 yarn families. (Yarn families are groups of yarns that share a fiber makeup.)

They are Aloft, Alpaca Cloud, Brava, Chroma, City Tweed, Comfy, Dishie, Gloss, Hawthorne, Heatherly, High Desert, Luminance, Mighty Stitch, Muse, Shine, Stroll, Swish, Twill, Upcycle, Wonderfluff, and Wool of the Andes.

Top 10 Yarn Families On Knit Picks

Here are the ten most common ones, based on the amount of individual yarns in each family.

  1. Wool Of The Andes – 16 Yarns
  2. Stroll – 11 Yarns
  3. Swish – 10 Yarns
  4. Brava – 8 Yarns
  5. Hawthorne – 7 Yarns
  6. Gloss – 6 Yarns
  7. High Desert – 6 Yarns
  8. Dishie – 4 Yarns
  9. Comfy – 4 Yarns
  10. Chroma – 4 Yarns

Most Common Yarn Weights On Knit Picks

Most Common Yarn Weights - Knit Picks

Most Common Yarn Weights On Knit Picks

Worsted

60

Fingering

47

Sport

19

DK

14

Bulky

13

Lace

11

Super Bulky

5

Most Common Yarn Colors On Knit Picks

Most Common Yarn Colors - Knit Picks

Most Common Yarn Colors On Knit Picks

Grey

11.5%

Natural

11.4%

Pink

10.2%

Blue

10.2%

Purple

10%

Green

10%

Red

9.6%

Brown

9.5%

Yellow

8.8%

White

8.7%

Most Popular Yarns On Knit Picks

Top 10 Most Popular Yarns On Knit Picks

Here are the ten most popular yarns on Knit Picks.

  1. Wool Of The Andes Worsted
  2. Static
  3. Brava Worsted
  4. Swish DK
  5. Palette
  6. Swish Worsted
  7. Comfy Worsted
  8. Heatherly Worsted
  9. Dishie
  10. Stroll

Most Expensive Yarns On Knit Picks

Top 10 Most Expensive Yarns On Knit Picks

Here are the ten most expensive yarns on Knit Picks.

  1. Bare Luminance – (Fiber Content: 100% Mulberry Silk)
  2. Bare Aristo – (Fiber Content: 70% Merino Wool, 15% Cashmere, 15% Mulberry Silk)
  3. Bare High Desert Sport – (Fiber Content: 100% American Wool)
  4. Bare High Desert Worsted – (Fiber Content: 100% American Wool)
  5. Bare Capretta Superwash – (Fiber Content: 80% Fine Superwash Merino Wool, 10% Cashmere, 10% Nylon)
  6. Journey Tweed – (Fiber Content: 35% Superfine Alpaca, 35% Merino Wool, 15% Tussah Silk, 15% Donegal)
  7. Wonderfluff Ombre – (Fiber Content: 70% Baby Alpaca, 7% Merino Wool, 23% Nylon)
  8. Alla Prima – (Fiber Content: 100% Merino Wool)
  9. Bare Shimmer Lace – (Fiber Content: 70% Baby Alpaca, 30% Silk)
  10. Bare Surefoot Sock – (Fiber Content: 40% Superwash Wool, 40% Super Kid Mohair, 20% Polyamide)

Cheapest Yarns On Knit Picks

Top 10 Cheapest Yarns On Knit Picks

Here are the ten cheapest yarns on Knit Picks.

  1. Dishie – (Fiber Content: 100% Cotton)
  2. Felici Sock – (Fiber Content: 75% Superwash Merino Wool, 25% Nylon)
  3. Simply Cotton Organic Sport – (Fiber Content: 100% Organic Cotton)
  4. Wool Of The Andes Sport – (Fiber Content: 100% Peruvian Highland Wool)
  5. Wool Of The Andes Worsted – (Fiber Content: 100% Peruvian Highland Wool)
  6. Brava Bulky – (Fiber Content: 100% Premium Acrylic)
  7. Brava Speckle – (Fiber Content: 100% Premium Acrylic)
  8. Brava Sport – (Fiber Content: 100% Premium Acrylic)
  9. Brava Worsted – (Fiber Content: 100% Premium Acrylic)
  10. Dishie Multi – (Fiber Content: 100% Cotton)

FAQs About Knit Picks

Screenshot Of The Knit Picks Help Page
Screenshot Of The Knit Picks Help Page

Where Is Knit Picks Located?

Knit Picks is located in the state of Washington, in the USA.

Are KnitPicks And Knitter’s Pride The Same Company?

No, KnitPicks and Knitter’s Pride are not the same company. They’re owned by different corporations.

What Is Knit Picks?

Knit Picks is a company that provides knitting and crocheting supplies like yarns, needles, and hooks. Knit Picks is known for their warm, friendly customer service.

Who Owns Knit Picks?

Knit Picks is privately owned and operates as a subsidiary of the Crafts Americana Group, Inc.

Where Does KnitPicks Ship From?

KnitPicks ships from the USA.

Is Knit Picks A Social Networking Site?

No, Knit Picks is an ecommerce site with tools, patterns, tutorials, and resources for knitters.

Are There Any Free Patterns On Knit Picks?

Yes, Knit Picks offers a variety of free patterns. However you need an account to download them.

How Does Knit Picks Make Money?

Knit Picks makes money by selling knitting patterns and tools. They also have an affiliate program where people promote their products and earn a commission for each sale.

Is KnitPicks A Good Brand?

Yes, Knit Picks is a well-regarded brand in the knitting community known for offering high-quality and affordable products.

Is Knit Picks Safe To Buy From?

Yes, Knit Picks is a reputable website. They have a wide range, and their patterns are created by experienced knitting designers. The website is secure. As always, read the reviews.

Is Knit Picks Ethical?

They pride themselves on paying their suppliers and employees fairly, and using sustainable and responsibly sourced fiber.

Knit Picks is involved in every aspect of the yarn-making process. The team selects fiber content, colors, twist, ply, weight, and dyeing techniques to produce high-quality yarns at affordable prices. To achieve this, Knit Picks sources directly from textile manufacturers that meet their high standards.

They have partnerships with mills that have certifications like the Responsible Alpaca Standard and the Responsible Wool Standard, which ensure animal welfare and sustainable land management.

Screenshot Of The Knit Picks Sourcing Guidelines
Screenshot Of The Knit Picks Sourcing Guidelines

How Long Does Knit Picks Take To Ship?

Items from Knit Picks take 8-14 business days on average to ship.

Is Knit Picks Legit?

Yes, Knit Picks is a legitimate company that sells knitting supplies and has a good reputation in the knitting community.

Where Is Knit Picks Yarn Made?

Knit Picks yarns are made in many locations, including China, Peru, and Italy. The company sources its yarns from mills around the world and works closely with suppliers.

Is Knit Picks Yarn Sold In Stores?

No, Knit Picks yarn isn’t sold in stores. It’s only available from their website.

Is WeCrochet And Knit Picks The Same?

No, WeCrochet and Knit Picks are not the same. However, We Crochet is the Knit Picks sister company.

Who Is The Parent Company Of Knit Picks?

The parent company of Knit Picks is the Crafts Americana Group, Inc.

How Do I Contact The KnitPicks Customer Service Team?

You contact the Knit Picks customer service team by email or telephone.

How To Use Knit Picks

To use Knit Picks, use the filters in the product categories like yarn, knitting needles, or patterns to find what you want to buy, and contact their support team if you need help.

How To Request A Donation From Knit Picks

To request a donation from Knit Picks, contact their customer service department.

Is Knit Picks The Same As Knit Pro?

No, Knit Picks and Knit Pro are different companies that both produce knitting supplies.

When Does Knit Picks Have Sales?

Knit Picks has sales throughout the year. To stay informed, sign up for their email newsletter.

When Does Knit Picks Have A Warehouse Sale?

Knit Picks holds warehouse sales periodically throughout the year. The details are accessible through their email newsletter.

Where Can I View the Knit Picks Catalog?

To view the Knit Picks catalog, visit the website and click on the different product categories. The catalog is available in print form too.

What Is The Knit Picks Affiliate Program?

The Knit Picks Affiliate Program is a way for people to earn a commission by promoting Knit Picks products. Affiliates earn a percentage of sales made through their links. For more information and to apply, visit the Knit Picks Affiliate Program page.

How Can I Check The Status Of My Knit Picks Order?

To check the status of a Knit Picks order, log in to your account on the Knit Picks website and view your order history. The status of each order is displayed.

What Is The Knit Picks Return Policy?

Knit Picks offers returns on unused and unopened products within 90 days of purchase. Customers are responsible for return shipping fees. Contact Knit Picks for more information on the return process.

What Is The Knit Picks Warranty Policy?

Knit Picks offers a warranty on defects in its products. If a product is defective, they will replace it or offer a full refund at their discretion. If you receive a defective product, contact Knit Picks customer service for assistance. Note that the warranty policy is subject to change.

Where Is The Knit Picks Warehouse Located?

The Knit Picks warehouse is located in the USA.

Where Can I Find The Knit Picks Blog?

You can find the Knit Picks Staff Blog at blog.knitpicks.com.

Is There A Knit Picks Podcast?

Yes, there is a Knit Picks podcast. Find it at knitpicks.com/kp-podcast.

How Do I Cancel My Knit Picks Order?

To cancel a Knit Picks order:

  1. Log in to your account on the Knit Picks website.
  2. Find the order you want to cancel in your order history.
  3. Click on the order number and look for a “Cancel Order” button. Click it.
  4. If the order has already been shipped, contact Knit Picks customer service for help.
  5. If the cancellation is successful, you’ll receive a confirmation email.

If you need further assistance, contact Knit Picks customer service.

Is There An Official Knit Picks App?

Currently, there’s no official Knit Picks mobile app, but you can access the website on mobile. Here’s a screenshot of what it looks like.

Knit Picks On Mobile

Is Knit Picks Down?

No, usually Knit Picks isn’t down, but if it is for you, use this site to check.

Conclusion

Knit Picks provides valuable insights into the crafting community. These statistics show the company’s impact on the industry, and it’ll be interesting to see how it evolves in the future.

Which Knit Picks stat surprised you the most? Or maybe there’s a statistic I overlooked. (Whoops!) Please tell me by leaving a comment below.

About The Author

Jodie Morgan From Knit Like Granny

Jodie Morgan (Author & Founder)

jodie@knitlikegranny.com | Lives In: Chiang Mai, Thailand

Author: Jodie Morgan is a passionate knitter and blogger with 40+ years of experience currently living in Chiang Mai, Thailand. Taught by her mother and wonderful grandmother “Mama”, she fell in love with crafting from a young age. When she’s not knitting, you’ll find her enjoying a cup of coffee with cream, or sharing helpful resources and tips with the online knitting community. Get to know Jodie and the team on our meet the team page.

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